No two learners are the same and one way to cater to this is to create and offer training courses which allow for learners to take their time. Video e-learning and courses which incorporate video are particularly effective with many different learner types. Video has significant benefits over other methods and here are just some of the key reasons that video is the best possible e-learning tool.
1. Visual Learning Works
Research has time and again proven that images are more engaging than just text alone. Visual images are much easier to recall than text too so if learners need to go back to their training in their everyday work, it is much easier if they have an image or video to draw on.
2. Video allows for Storytelling
Everyone has sat through slide after slide of unengaging PowerPoint presentations. The information is there, the bulleted lists offer up all you need to know. However, the ability to retain this kind of information is difficult. The brain simply doesn’t react well to this style of information. It wants to be told a story and video is fantastic for storytelling. Storytelling makes learning accessible and it is easy through quality video.
3. Video is Always Accessible
With a fully recorded and accessible video e-learning course, you don’t need to be there when your learners are doing their training. Live training courses can be great but you can’t stop, pause or repeat them. Similarly, you can’t just watch again if you’re not sure of something. This is where video really comes out on top, it’s always accessible and easy to stop and start.
4. Video provides Consistency
However good a training company may be, they are only as good as their trainers. Some will inevitably be better than others. Consistency is much harder to achieve in person-to-person training than it is in video. Video means everyone can be trained using the same materials and content and the quality of the content never changes.
Online video training is one of the most effective and consistent ways of providing course materials to companies in many areas.
In the last part of this series we looked at why video should be an integral part of your employee training and the benefits it brings. Here we’re looking more specifically at the ways you can effectively incorporate video into your training for employees, ensuring it has a positive impact and enriches their continued professional development. Keep the following tips in mind when planning your video training:
Keep it Short
Mandatory training is not usually something employees look forward to and the beauty of video means it can be quicker and more engaging than reading a book full of requirements. Making all your training content available on-demand through thematic categories then employees can ensure they get their mandatory training without feeling confined to a specific time. Anyone required to complete the training can still be given a deadline to complete by but as long as they watch the videos, it doesn’t matter whether they do it in the workplace or on the commute home. Training videos should be concise and to the point, keeping the learner engaged.
Make it Interactive
One way of being sure your employees are engaging with the video training content is to incorporate interactive elements. This could be the option of commenting or leaving feedback or encouraging questions and building an in-house debate based on discussions from the video. Comment sections allow your employees to interact with each other too, creating a positive training discourse to build from.
Customise the Post-Play Interface
Many of the training options out there integrate video into a wider training interface and this can make it easy to quickly check and evaluate how engaged employees are with the content. Customisable post-play screens allow you to put up quizzes, surveys and other relevant material to ensure the information is being digested and the employee can be considered ‘trained’ at least to some degree.
Track Completion Rates
Sophisticated video training software and purpose-built programmes and courses should make it easy for you to track employee completion rate of training modules. You can check on their progress and follow up one-to-one with anyone who isn’t on top of the courses required for their job role. Video engagement metrics can be key to seeing deep into which elements of the training course and which don’t.