Laurence Llewelyn Bowen, acclaimed designer and TV presenter best known for his appearance on BBC’s changing rooms has designed a range of signature bouquets for one of the UKs largest florist networks.
With more than 2000 outlets in the UK, iflorist retained the star to apply his design expertise name and personality to front a VideoTile produced series of web videos featuring each of the amazing signature bouquets.
VideoTile Learning team
The VideoTile Learning team worked with Laurence Llewelyn Bowen and his staff at three locations. Laurence had chosen three properties for their character interior design and colour as the backdrop for iflorists promotional videos featuring his range of designer bouquets.
VideoTile used their HD broadcast field equipment including special LED daylight lighting panels to capture the colour texture and quality of the flowers being featured.
To add higher production values VideoTile also used tracks and gib arm to create movement and flow.
Laurence Llewelyn Bowen was particularly happy that VideoTile had taken the trouble to provide him with autocue prompting despite multiple set ups in many different rooms in the different properties.
The 2 day shoot was very intensive but all concerned were highly satisfied with the end result.