Web Presenter Promotes Iceland Bonus Card
A high impact web presenter video to showcase bonus card benefits while complementing Iceland brand identity.
When it comes to frozen food, nobody does it better than Iceland. This major frozen food chain had found that shoppers were unaware of the many advantages on offer with its loyalty card scheme.
As part of a marketing campaign to promote its bonus card, Iceland needed to employ an engaging web video message to quickly explain how shoppers can Save and Win using the scheme.
A VideoTile presenter in full Iceland uniform delivered the message while capturing the Iceland ethos and enhancing the layout, functionality and branding of the existing web page.
As part of a built in survey an impressive 93.7% of visitors found the VideoTile useful.