The London 2012 Olympics is only 10 days away and sport fanatics across the UK and the world are eagerly anticipating the event. Millions of people are flocking to the capital to catch a glimpse of the exciting proceedings but millions will depend on online video to keep up-to-date.
According to some industry experts, web technologies will be put to the test by spectators and video will be the initial platform Britons turn to for Games coverage.
The Olympics has reportedly boosted the development of video technology for businesses and consumers and despite the fact that the majority of events will be screened on television; online video will reap soaring usage too.
Viewers are expected to stream video to their smartphones and tablets; and various platforms will be used to watch events including official channels on IT networks as well as public generated content on video sharing sites like YouTube.
BBC Sport will broadcast 2,500 hours of action via its live online video player which is the most coverage ever undertaken of an Olympics- even more than Beijing in 2008.
Online video so integral for the Games because it enables audiences on a global scale to get involved in their own time as well as rewind and fast forward live coverage giving them the power.
How can it help you?
Well with so many people scouring the web for videos of the sporting events, there is no better time than now to boost your presence online. Improve the awareness and knowledge of your brand and it is likely a consumer will come across your product or service whilst searching the internet.
Tap into your business’s advantages, increase your marketing efforts and expand your sales and website traffic with help from Video Tile.
As an expert corporate and promotional web video production services company, we can create high quality promotional films for you to attract attention. So take advantage of the London 2012 Olympics and boost your presence online with our professional help.